Forge Ahead Through Transformation, Culture Takes the Lead! Sunlord Holds Corporate Culture Launch Conference

On May 21, the Shangluo Electronics Corporate Culture Launch Event was officially held at the Binjiang Supply Chain Headquarters Base. The event adopted a hybrid online‑offline format, with more than 800 company managers and employees in attendance, jointly witnessing this significant milestone—the unveiling of Shangluo’s new corporate culture.

After two rounds of collaborative co‑creation, three rounds of rigorous refinement, company‑wide feedback collection, and nine iterative revisions, Shangluo has comprehensively upgraded its “Shangluo Corporate Values” across three dimensions: market leadership, team development, and personal growth. Building on this new set of values, the executive team jointly crafted the “Shangluo Executive Code of Conduct,” strengthening the leadership team’s internal capabilities at the very source. This cultural upgrade represents a collective decision made by all members of the Shangluo family. Moving forward, Shangluo’s future development will take this as both a fresh starting point and a guiding framework.

▲ Chairman Sha Hongzhi announced the official launch of the company’s corporate culture.

At the meeting, Sha Hongzhi, Chairman of Nanjing Shangluo Electronics Co., Ltd., provided a comprehensive interpretation of the company’s corporate culture and offered an in-depth exposition of its core principles. Chairman Sha emphasized that corporate culture is the foundation of an enterprise and serves as a vital cornerstone for aligning thinking, standardizing behavior, and unifying objectives. Without a sustainable corporate culture, an enterprise cannot achieve sustained growth or strive for excellence.

Chairman Sha Hongzhi emphasized that, as the company grows and prospers, establishing and consistently implementing a proactive corporate culture is a key factor. The launch of this new corporate culture clearly articulates the company’s value proposition. He expressed his hope that all members of the Shangluo community will collectively embrace it, adhere to its principles, hold one another accountable, and mutually oversee its implementation.

Mr. Bo Lianming, founder of Mingwei Management Consulting, stated that no matter how tall a tree may grow, its roots must run deep. A truly exceptional corporate culture serves as fertile soil—providing the foundation for sustained growth and enabling an enterprise to thrive over the long term. For any organization striving for excellence, investing in its corporate culture is indispensable. Corporate culture is a collective ethos, deeply rooted in the hearts and minds of all employees. The collaborative process through which Shangluo has co‑created its corporate culture has brought together the wisdom and dedication of every member of the Shangluo community, firmly establishing a strong foundation built on “co‑creation, shared understanding, shared commitment, and mutual success.”

At the meeting, the “Shangluo Corporate Culture Handbook” was unveiled to all members of the Shangluo community. The handbook systematically outlines Shangluo’s spiritual and cultural ethos, serving as a guiding document for the company’s corporate culture development and as a code of conduct, set of core values, and ethical standards that all Shangluo employees are expected to uphold and put into practice.

▲Human Resources Center – Director Jia Yi unveils the “Shangluo Cultural Operations Plan”

The “Shangluo Cultural Operations Plan” leverages the 5E model for cultural operations to systematically drive the implementation of corporate culture, transforming corporate values from “top-down design” into “comprehensive execution.” By focusing on key priorities while maintaining systemic and sustained efforts, the plan enables Shangluo employees to progress through the stages of “awareness–alignment–action,” embedding abstract corporate culture into daily work and life, ultimately advancing the organization’s strategic objectives.

▲ Chairman Sha Hongzhi and Teacher Bo Lianming presented awards to the winners.

During the company-wide feedback session, all Shangluo employees actively participated and generously offered their insights. For those whose suggestions were selected and implemented, the company presented the “Cultural Innovation Award” in recognition of their support for the development and enhancement of Shangluo’s corporate culture.

The process of iterating and upgrading corporate culture is not merely a shift in slogans and mottos; it is also a passing of the torch for the company’s spirit and cultural heritage, as well as a continuation and inheritance of its responsibilities and mission.

At this new starting point marking the 25th anniversary of Shangluo, all members of the Shangluo family will continue to uphold and carry forward the company’s distinguished cultural heritage, embrace our renewed responsibilities and mission, and strive together to achieve our new strategic goals!